Only about 10 percent of elementary and secondary students in the U.S. are enrolled in private or Catholic schools, according to the National Center for Education Statistics, but the need for education-related products and services in this market – not to mention its spending power – is great. Here are four reasons marketing to private and Catholic schools is well worth the effort.
Neglecting the Catholic and private school markets because of their smaller size is neglecting to see their impact and spending power. Here’s a snapshot of the schools and educators that make up this market.
For a closer look and the private and Catholic school market, visit at agile-ed.com.